Beer and the new evangelisation seems a great combination as this report from the Benedictine Monks of Norcia shows:
Now they’ve added beer to the blend, and people are flocking to the monastery in Norcia, the birthplace of St. Benedict, about 70 miles northeast of Rome in the Umbrian countryside.
But for the 18 members of St. Benedict’s monastery, life is still about prayer.
“If the prayer doesn’t come first, the beer is going to suffer,” said Father Benedict Nivakoff, director of the Birra Nursia brewery and subprior of the monastery.
The monks in Norcia initially were known for their liturgical ministry, particularly sharing their chanted prayers in Latin online– http://osbnorcia.org/blog — with people around the world."